About Wildroot
10 years of flowers from one Bristol workbench
Wildroot began as a trestle table at the Saturday market on Corn Street. We sold out by eleven most weeks, took a lease on a corner of an old print works, and have been there since.
Why a studio and not a shop?
Most of our flowers leave in the van or go to weddings, so we never needed a high-street window. What we needed was a cold room, a long bench and a loading door. The money a shop front would cost goes into the stems instead.
You are welcome to visit. Collection is free from 11 am, and there is usually someone at the bench who will talk you through what came in that morning.
Everything we sell is made the day it leaves. Nothing sits in a fridge waiting for an order.
The four of us
Small enough that the person on the phone is often the person tying your bouquet.
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Rosa Whitlock
Founder, head florist
Trained at a flower market stall in Bath. Buys every stem, and still ties most of the wedding bouquets.
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Idris Mahon
Florist, workshops
Runs the evening classes and the subscription bench. Has opinions about eucalyptus.
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Joanna Frei
Florist, events
Builds the arches. Has a van licence, a ladder and no fear of either.
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Kit Adeyemi
Deliveries & studio
Drives the afternoon run and answers the phone when the rest of us have wet hands.
What we will not compromise on
Seasonal first
From May to October, around seventy per cent of our stems come from British growers within eighty miles.
No foam, no plastic
Hand-tied bouquets, kraft paper and reusable vessels. Floral foam has not been in the studio since 2019.
People, not couriers
Our drivers hand flowers to a person, and send you a photo when they do.
Come and see what came in this morning
Unit 3, Wick Row Yard, Bristol BS2 0QR. Collection from 11 am, Monday to Saturday.
